Fakülteler

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Browsing Fakülteler by Category "Kitap- Uluslararası"

Now showing 1 - 6 of 6
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    Impact of contemporary technology on art and design
    (IGI Global, 2024-10) 36080; Dölkeleş, Gülce
    How does art and design intersect with digitalization? What does this mean for the future of design and art? In order to better understand digital transformation in art, it is necessary to reveal the predictions of experts in these fields. This book examines the relationship between art, design and digitalization and the impact of contemporary technology on these dynamics. Within the confines of this carefully researched book lies a comprehensive analysis of how art and design processes adapt and respond to the rise of technologies. This book covers extensive topics such as contemporary art, digital art, computer art, software art, virtual art, interactive art, video art, animation, digital advertising. The book draws a vivid portrait of the emergence of digital art by linking these developments from traditional to digital in its historical trajectory.
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    New Approaches in Visual Communication Design
    (IGI Global, 2025-12) Holat, Olcay; Polan, Şevket; Subrahmanyam, Satya; Araçlı Dursun, Rumeysa Zeynep; Bakan, Uğur; Kipdemir, Serdar; Idacitürk, Emre; Yüce, Mustafa Zeki; Kayıran, Hüseyin Fırat; Kelekci Olgun, Merva; Mansour, Maha; Ozdemir, Sebnem; Gudivaka, Raj Kumar; Reddy Basani, Dinesh Kumar; Gudivaka, Rajya Lakshmi; Grandhi, Sri Harsha; Gudivaka, Basava Ramanjaneyulu; Kamruzzaman, M. M.; Kılıçaslan, Emine; 36080; Dölkeleş, Gülce
    In today's world, the most powerful form of communication is shaped within the creative and analytical dimensions of visual design. The study titled “New Approaches in Visual Communication Design” aims to delve into the depths of this dynamic discipline by comprehensively addressing both its theoretical foundations and practical applications. While creating this book, my primary motivation was to go beyond classical approaches in the field of design and explore new models of thinking. Traditional design principles are undoubtedly important; however, evolving technological tools, global intercultural interactions, and creative economic dynamics inject new responsibilities into visual communication design. In this context, I aimed for this book to offer meaningful contributions across a broad spectrum from individual designers to corporate strategic communicators. The chapters of the book offer an in- depth analysis of the history and psychology of visual language. They serve as a guide for designers to understand how visual elements are perceived and how they interact with cultural codes. In the subsequent chapters, the book presents approaches supported by contemporary case studies on fundamental elements such as color, composition, typography, and user experience. The book includes evaluations of rapidly evolving digital tools and platforms. Topics such as virtual and augmented reality, interactive media design, and mobilefirst thinking offer readers the opportunity to grasp future directions and emerging trends. In this way, theory and practice are intertwined, allowing readers to learn through real- world examples.
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    Special Topics in Dam Engineering
    (IntechOpen, 2022) Tosun, Hasan
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    Synthetic data for deep learning: generate synthetic data for decision making and applications with Python and R
    (Apress, 2022) Gürsakal, Necmi; Çelik, Sadullah; Birişçi, Esma; 16040
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    Theory and Practice of Tunnel Engineering
    (Intechopen, 2022) Tosun, Hasan
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    Visual Communication in Business and Consumer Culture
    (IGI Global, 2025-12) 36080; Dölkeleş, Gülce
    The increasing centrality of visual communication in contemporary business and consumer culture reflects its dual role as both a strategic instrument and a cultural mediator. In an era characterized by digital saturation, rapid technological advancements, and evolving consumer expectations, visual communication transcends mere illustrative function to become a critical medium through which meaning is constructed, disseminated, and interpreted. Visual Communication in Business and Consumer Culture seeks to provide a comprehensive and interdisciplinary examination of these phenomena. Spanning fourteen chapters, the volume addresses a wide spectrum of topics, including the semiotic mechanisms underlying consumer engagement, the psychological dynamics of pleasure and avoidance in marketing, the integration of augmented reality and digital try- on technologies in retail spaces, and the strategic application of data visualization in brand management. Further chapters explore the role of visual narratives in sustainability initiatives, social marketing, fashion communication, ESG reporting, and the convergence of art and technology in fostering innovation and creativity.